Alphabet Rebrand

One of my branding projects I did in Fall 2022, and it's a rebranding of Alphabet, parent company of Google Services. The idea for this was to make Alphabet look better than it already is. The current logo for Alphabet didn't look to convincing as it reminded me of Google in a red box, so I decided to make a more abstract version of their logo.

Sketches

Business Card

Lower-Thirds

Branding Board

K. Wilson Graphic Design